Demandbase

Demandbase is a prominent American technology company that specializes in Account-Based Marketing (ABM) and Go-To-Market (GTM) solutions for B2B enterprises. Founded in 2005 by Chris Golec, the company has developed into a comprehensive, AI-powered platform that supports B2B GTM strategies. Headquartered in San Francisco, California, Demandbase employs approximately 750 to 970 people globally, with additional offices in Hyderabad, New York, Seattle, London, and Pune. The core offering, Demandbase One, integrates account data, intent signals, workflow orchestration, analytics, and sales intelligence. This platform helps marketing and sales teams identify opportunities, engage intelligently, and close deals faster by focusing on entire companies that match an Ideal Customer Profile. Demandbase serves mid-market and enterprise B2B companies across various sectors, providing tools to consolidate data and technology, maximize revenue, and execute effective account-based strategies.

AI account-based GTM platform. Latka est. $200M ARR (2024); ~$220M est. 2026. Vista-backed; valuation undisclosed. Extra. Valuation: undisclosed; $175M financing (Feb 2023, Vista Credit Partners). Valuation shown is a Lounge estimate at 10x ARR (no reported valuation).