Games24x7

Games24x7 was founded in 2006 by NYU-trained economists Bhavin Pandya and Trivikraman Thampy. It runs the RummyCircle rummy platform and the My11Circle fantasy sports platform, plus a casual games studio (U Games / Ultimate Games), and it applies behavioral science and AI to personalize its games. It makes money mainly from service fees or rake on paid contests and tournaments. India's 2025 online real-money gaming restrictions have pushed it toward free-to-play formats, and media reports in September 2025 described layoffs of up to about 70% of staff. It raised a $75M Series C in March 2022 from Malabar Investments, The Raine Group and Tiger Global at roughly a $2.4–2.5B valuation. Tracxn lists revenue above ₹1,000 Cr for FY2025 (year ended March 31, 2025).