syte

Tel Aviv, Israel · founded 2015 · ≈60 (2026; estimates range 11–64 across sources) employees · Professional and Commercial Equipment and Supplies Merchant Wholesalers · syte.ai

Syte, founded in 2015 in Tel Aviv, sells a B2B SaaS product discovery platform. It covers visual and text search, automated product tagging, personalized recommendations and merchandising tools. Its customers include Farfetch, PrettyLittleThing, SHEIN and Marks & Spencer. It raised about $71M in total, including a $30M Series C in 2020. Third-party estimates put 2024 ARR near $31.5M, which is unverified. The company filed for court protection in Israel in May 2025 after Pereg Ventures acquired it in December 2024.

Retail Tech E-commerce Computer Vision Visual Search SaaS