WGSN
WGSN is a leading consumer trend forecasting company, established in 1998 and based in London, UK, with additional offices in New York, Hong Kong, and São Paulo. The company specializes in providing accurate consumer and product design forecasts, curated data, and business consultancy to help global brands across various sectors, including fashion, beauty, interiors, consumer tech, lifestyle, and food & drink. WGSN offers a wide range of B2B information and advisory services, including consumer insights, trend forecasting, data analytics, bespoke research, and retail analytics. Their product portfolio features tools like WGSN Insight for global trend forecasts, WGSN Fashion for fashion category data, and WGSN Instock for retail analytics. WGSN serves a diverse clientele, from startups to Fortune 500 companies, helping them design on-trend products and stay ahead of consumer preferences. With a global reach in 87 countries, WGSN combines extensive data with expert analysis to empower clients in their product development strategies.