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Ouyeel

China · founded 2015 · 550 employees · ouyeel.com

Ouyeel Co., Ltd. is a B2B steel industry internet platform set up in 2015 by China Baowu Steel Group. It handles online spot trading and settlement, mill capacity pre-sales and group-buying procurement. It also offers logistics and warehousing, processing and distribution, MRO industrial supplies, SaaS and supply-chain finance. It earns money mainly from trading and service fees. It reported about 150,000 registered users and nearly 2,000 warehouses by end-2018, and 2019 online transaction volume of 230 million tonnes. It raised several rounds from steel mills and financial investors, including Benxi Steel, Shagang, Mitsui, GLP and CCB Trust. Tracxn puts total funding at $476M and the last valuation at $1.46B (2019). It filed for a ChiNext IPO in 2022. Baidu Baike lists revenue of RMB 56.6B.

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