Product

LeasingSH.ro: Romania's first online car marketplace for leasing

by Ionut-Cristian Florescu · Independent

LeasingSH.ro has been live since 2010 as Romania's first online marketplace for new and used cars, in leasing or for cash. I joined in 2013 as technical partner and fractional CTO, in a profit-share partnership, and I've owned the technical side end to end ever since: architecture, code, infrastructure, data and operations. In those thirteen years I've rebuilt it three times (2013, 2015 and 2025) as the web changed, and the business kept running through each migration. Today it lists over 30,000 cars from more than 750 dealers in Romania and Germany, updated daily. Behind the listings is a data pipeline. It ingests offers from the main Romanian listing sites, a dealer API and an assisted importer, then uses LLMs to enrich and clean up the data, so that thousands of inconsistent listings become one searchable catalog. Around that sit lead tracking across calls, WhatsApp and messages, and an admin console and editorial CMS for dealers and partners. It's also ready for AI assistants. A public API with MCP and OpenAPI descriptors lets Claude, ChatGPT and other assistants search the offers directly.

Visit leasingsh.ro ↗

Built withDedicationhard work